Wednesday, October 13, 2010

MEDIA ADVISORY -- Farms Bring Fresh Fruit and Fun to Local School

MEDIA ADVISORY from the San Diego Unified School District, October 13, 2010


Event Is Part of Large County Grant Linking Organizations in Nationwide
Obesity Prevention Efforts

WHAT: A celebration during National School Lunch Week of the San Diego
Unified School District¹s new Farm to School program, connecting schools
(K-12) and local farms in the serving of healthy meals in school cafeterias.
Students at Emerson Elementary School will enjoy an outdoor barbecue
featuring 100% all-beef, non-antibiotic, grass-fed organic hot dogs, along
with locally-grown, organic orange wedges. The Farm to School program¹s
Harvest of the Month food item for October is the orange. Farm to School is
a component of Communities Putting Prevention to Work (CPPW), a $16 million
Federally funded grant administered by the County of San Diego, partnering
the County with numerous community, governmental and educational
organizations in the ongoing fight to reduce obesity, increase physical
activity and improve nutrition.


-- Wilma Wooten, M.D., M.P.H., County of San Diego Public Health Officer

-- Rep. Susan Davis (D-San Diego)

-- San Diego Unified Board of Education President Richard Barrera

-- San Diego Unified Superintendent Bill Kowba

-- Vanessa Zajfen, San Diego Unified School District¹s Farm to School

-- The students of Emerson Elementary School

WHEN: 11:30 a.m. Thursday, October 14, 2010. Brief press conference,
followed by outdoor barbecue and celebration

WHERE: Emerson Elementary School, 3510 Newton Ave., San Diego, 92113

DETAILS: The County of San Diego received the largest obesity prevention
grant in the country through CPPW, funded by the American Recovery and
Reinvestment Act of 2009. This program partners the County with the
University of California San Diego, the San Diego Association of Governments
(SANDAG), the San Diego County Office of Education, San Diego State
University, and the Community Health Improvement Partners, along with
numerous community-based subcontractors. CPPW interventions address policy,
systems and environmental strategies to improve health and wellness.

Visuals: Baskets of farm-fresh oranges, hundreds of school children enjoying
a healthy school meal.

CONTACT: Joanne Tucker, Marketing Coordinator, Food Services Department, San
Diego Unified School District, (858) 627-7316.


Jack Brandais
Communications Department
San Diego Unified School District
(619) 725-5570 (Desk)
(619) 607-0477 (Cell)

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